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Case study — Manufacturing · Batteries · Global distribution

Century Batteries

Geo-targeted LinkedIn Ads, distributor landing pages, CRM-based lead tracking and email nurturing to grow the global distributor network.

01

Client and context

Client
Century Batteries
Industry
Manufacturing
Sector
Batteries · Global distribution
Capabilities
Performance Marketing · Customer Acquisition · Web & Mobile Applications
Programme focus
Global B2B targeting
Century Batteries — website screenshot
02

Business challenge

The problem the business needed to solve.

  • Competitive international market
  • Difficulty targeting distributors globally
  • Lack of structured funnel
03

Strategy and execution

Strategy

  • Global B2B targeting
  • Distributor onboarding funnel
  • Multi-region campaigns

Execution

  • Geo-targeted LinkedIn Ads
  • Distributor landing pages
  • CRM-based lead tracking
  • Email nurturing
04

Documented outcome

60–130

Qualified enquiries per month

  • 60–130 global leads/month
  • Increased distributor network
  • Stronger international presence
  • Scalable acquisition

Source: Brand Miz Results document (company materials). Figures relate to a specific past campaign and are not a guarantee of future performance.

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