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REAL ESTATE GROWTH

From Property Discovery to Qualified Sales Opportunities.

Brand Miz helps real estate businesses improve project visibility, create effective property enquiry journeys, and connect marketing campaigns with lead management and sales follow-up.

Overview

Project lead pipeline

Campaign
Project page
Enquiry captured
Site visit
Opportunity

Site visit schedule

3 BHK enquiry — Project AAssigned
Commercial unit enquiryCallback
Weekend site visitScheduled

Illustrative interface concept

Real estate growth challenges

Interest is easy to generate. Managing it is harder.

Developers juggle multiple projects, channels and sales teams — and slow responses let good enquiries go cold.

01

Project visibility

Each project competes for attention across portals, search and social.

02

Property enquiry generation

Broad campaigns create volume without buyer intent or budget fit.

03

Lead response time

Enquiries wait hours or days before a salesperson calls back.

04

Multi-project lead management

Leads from different projects and sources mix in one inbox or sheet.

05

Site visit scheduling

Visits are arranged manually and rarely tracked to outcome.

06

Marketing attribution

It is hard to see which campaign produced visits and bookings.

Real estate solutions

Property marketing and sales systems.

From the first project announcement to site visits and sales tracking.

01

Corporate websites

A credible brand home that presents your track record and current projects.

Service

02

Project microsites

Dedicated sites for each project with plans, amenities and enquiry capture.

Service

03

Property landing pages

Campaign-specific pages by configuration, location or buyer type.

Service

04

Property listing experiences

Filterable listings for multi-project or resale portfolios.

Custom development

05

Search and social advertising

Google and Meta campaigns targeted by project, location and audience.

Service

06

SEO

Location and project search visibility that compounds over time.

Service

07

Lead generation

Funnels designed for qualified, intent-led property enquiries.

Service

08

CRM integration

Enquiries assigned by project or team in your CRM.

Integration

09

WhatsApp follow-up workflows

Brochures, confirmations and reminders through WhatsApp Business.

Integration

10

Site visit tracking

Scheduling and visit status recorded against each enquiry.

Custom development

11

Sales dashboards

Enquiries, visits and opportunities by project and source.

Custom development

12

Customer portals

Post-booking portals for documents, payments and updates, where required.

Custom development

Every engagement is scoped to the business. Not every client needs every service, and integrations depend on existing systems and third-party access.

Property lead journey

From campaign to tracked opportunity.

How campaigns, CRM and sales follow-up can connect across projects. Adapted to each sales process.

  1. 01Campaign
  2. 02Project Landing Page
  3. 03Enquiry Capture
  4. 04CRM Assignment
  5. 05Sales Follow-up
  6. 06Site Visit
  7. 07Opportunity Tracking

Illustrative workflow — adapted to each business’s process, systems and requirements.

Digital experience and automation

Every enquiry gets an owner and a next step.

Microsites, CRM, WhatsApp and dashboards connected around the property sales process.

Brand Miz service

Project microsites

Dedicated sites per project with enquiry capture.

Brand Miz service

Property campaigns

Search and social campaigns by project and location.

Custom development

Site visit tracking

Scheduling and visit status, scoped as custom development.

Connected growth system

Your property sales system

Campaigns, enquiries, site visits and sales activity in one view.

Third-party integration

CRM

Assignment by project, team or source in your CRM.

Third-party integration

WhatsApp Business

Brochure sharing, confirmations and follow-ups.

Custom development

Sales dashboard

Enquiries, visits and opportunities by project.

Brand Miz serviceCustom developmentThird-party integration

Capability types shown for planning. Integrations depend on the systems a business already uses, their APIs and access permissions. Dashed connectors indicate third-party integrations.

Why Brand Miz

One partner from launch campaign to sales pipeline.

Creative, campaigns, technology and automation planned together for each project.

01

One team for growth and technology

Strategy, customer acquisition, websites, software and automation planned together — one system, not six vendors.

02

50-person in-house team

Specialists across strategy, design, engineering, marketing and AI, working inside your processes.

03

Certified advertising partners

Google Partner certified and Meta Business Partner, as listed on the Brand Miz About page.

04

Custom websites and applications

Websites, portals, web and mobile applications built around how the business actually works.

05

CRM, WhatsApp and automation

Enquiry capture, routing, follow-up and reporting connected to the tools teams already use.

06

Products that extend delivery

Proprietary products including the MizUp suite, used where they fit — and custom-built where they do not.

Google Partner certifiedMeta Business PartnerStartup India — DPIIT, Government of India50-person in-house team

How we work

How a real estate engagement works.

An illustrative approach. Every engagement is scoped to the business, its systems and its goals.

01

Discover

Understand projects, buyer profiles and the current sales process.

02

Strategise

Plan channels, budgets and journeys by project and location.

03

Design

Design microsites and landing pages around buyer questions.

04

Implement

Set up campaigns, CRM assignment, WhatsApp and tracking.

05

Launch

Go live per project with routing and reporting in place.

06

Optimise

Refine targeting and follow-up using visit and opportunity data.

Case studies

Selected results in real estate.

5 documented case studies from Brand Miz programmes in this sector.

Hiranandani Group logo

Premium residential

Hiranandani Group

Generated high-quality real estate leads through targeted Google and Meta Ads, luxury landing pages, and WhatsApp funnels, increasing site visits, bookings, and premium brand positioning.

150–300

Qualified leads per month

₹500–1,500

Cost per lead

Performance Marketing · Customer Acquisition · Web & Mobile Applications

Read case study →
BIG International Real Estate logo

International property

BIG International Real Estate

Generated qualified international real estate leads through geotargeted Meta and Google Ads, trust-based landing pages, and WhatsApp consultation funnels, improving investor inquiries, consultation bookings, and global lead pipeline growth.

1,100–1,200

Qualified leads per month

₹500–1,200

Cost per lead

Performance Marketing · Customer Acquisition · Web & Mobile Applications

Read case study →
ArtMuse Interior logo

Interior design

ArtMuse Interior

Generated premium interior design inquiries through Meta Ads, portfolio-driven landing pages, and WhatsApp funnels, improving consultation bookings, brand positioning, and consistent digital lead generation.

900–1,000

Qualified leads per month

₹150–400

Cost per lead

Performance Marketing · Customer Acquisition · Web & Mobile Applications

Read case study →
BlissBuilt logo

Residential developer

BlissBuilt

Generated qualified residential leads through location-based Meta Ads, project-focused landing pages, and WhatsApp funnels, improving site visits, lead quality, and inquiry-to-deal conversions.

1,400–1,500

Qualified leads per month

₹120–300

Cost per lead

Performance Marketing · Customer Acquisition · Web & Mobile Applications

Read case study →
Greenify Homes logo

Eco-friendly housing

Greenify Homes

Meta and Google Ads, landing pages, WhatsApp follow-ups, and retargeting for stronger awareness and conversions.

80–150

Qualified enquiries per month

Performance Marketing · Customer Acquisition · Web & Mobile Applications

Read case study →

Figures as reported in the Brand Miz Results document (company materials) for specific past campaigns. They are not a guarantee of future performance.

FAQ

Questions developers ask.

Yes. Each project can have its own microsite or landing pages, with tracking that keeps enquiries separated by project and source.

Yes, where your CRM supports assignment rules — by project, location, configuration or source.

In most cases. Integration depends on the CRM’s API or connector options, confirmed during discovery.

Yes — copy, visuals and page design. Project details, approvals and pricing come from your team; we do not invent or alter them.

No. We build systems for better-managed enquiries and visits; sales outcomes depend on the project, pricing, market and your sales team.

Start a conversation

Turn Property Interest into Better-Managed Sales Opportunities.

Tell us about your projects, sales team and current systems. We’ll help connect campaigns, enquiries and follow-up.