Jagat Pharma
Executed Google Search and Shopping campaigns for Jagat Pharma, improving Ayurvedic product visibility, trust, and consistent D2C inquiries through SEO and retargeting.
Client and context
- Client
- Jagat Pharma
- Industry
- Healthcare
- Sector
- Ayurvedic products
- Capabilities
- Performance Marketing · Customer Acquisition · Web & Mobile Applications
- Programme focus
- Positioned brand as trusted Ayurvedic and natural healthcare provider
Business challenge
The problem the business needed to solve.
- Strong product range but low online visibility
- Difficulty in building trust for Ayurvedic/health products
- Limited direct-to-consumer (D2C) sales
- Poor digital positioning against established competitors
Strategy and execution
Strategy
- Positioned brand as trusted Ayurvedic and natural healthcare provider
- Implemented Google Ads for product-based search intent
- Built content strategy around health awareness and benefits
- Optimized product pages for SEO and conversion
Execution
- Ran Search + Shopping Ads for product discovery and sales
- Created educational content (benefits, use cases, health awareness)
- Improved website UX for product browsing and purchase flow
- Implemented retargeting campaigns for abandoned users
- Strengthened reviews and trust signals on product pages
Documented outcome
2,000
Product orders per month
₹100–250
Cost per lead
- 2,000 product orders per month
- CPL: ₹100–₹250
- Increased organic and paid visibility
- Improved trust and product credibility
- Growth in direct online sales
- Cost per Order
Source: Brand Miz Results document (company materials). Figures relate to a specific past campaign and are not a guarantee of future performance.
Related capabilities
Capabilities used in this engagement.
Performance Marketing
Paid search, paid social and programmatic campaigns managed against pipeline and revenue targets.
Explore service →02Customer Acquisition
Intent targeting, lead qualification, CRM routing and nurture systems focused on qualified opportunities.
Explore service →03Web & Mobile Applications
Corporate websites, landing pages, commerce platforms, portals and mobile applications.
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