Videocon Industries
Google Ads, LinkedIn outreach, landing pages, and CRM follow-ups to generate quality industrial inquiries and conversions.
Client and context
- Client
- Videocon Industries
- Industry
- Manufacturing
- Sector
- Electronics · Industrial
- Capabilities
- Performance Marketing · Customer Acquisition · Web & Mobile Applications
- Programme focus
- Rebuild digital presence
Business challenge
The problem the business needed to solve.
- VIDEOCON
- Low digital visibility
- Weak B2B inquiry system
- Limited structured acquisition
Strategy and execution
Strategy
- Rebuild digital presence
- Target industrial buyers
- Funnel-based inquiry system
Execution
- Home
- >
- Corporate Insolvency Resolution
- Process of Videocon Industries
- Limited
- Google Ads for industrial queries
- LinkedIn outreach campaigns
- Shareholding Pattern as on.
- Landing pages for solutions
- CRM-based follow-up
- 30-09-2022
- 30-06-2022
- 31-03-2022
- 31-12-2021
- 30-09-2021
- 30-06-2021
- 31-03-2021
- 31-12-2020
- 30-09-2020
Documented outcome
Results to be confirmed
Source: Brand Miz Results document (company materials). Figures relate to a specific past campaign and are not a guarantee of future performance.
Related capabilities
Capabilities used in this engagement.
Performance Marketing
Paid search, paid social and programmatic campaigns managed against pipeline and revenue targets.
Explore service →02Customer Acquisition
Intent targeting, lead qualification, CRM routing and nurture systems focused on qualified opportunities.
Explore service →03Web & Mobile Applications
Corporate websites, landing pages, commerce platforms, portals and mobile applications.
Explore service →More results
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